Mike Murchison

Mike Murchison is CEO of Ada, the world’s leading customer service AI platform. A serial entrepreneur focused on using AI to transform the conversation between businesses and their customers, he champions the Canadian innovation ecosystem at home and abroad.

Before starting Ada, Mike founded several other tech companies, including a social search community and a consulting firm for Fortune 500 clients. He also worked as a customer service agent, which led him to understand firsthand how AI could make life better for customers and support teams. Founded in 2016, Ada automates billions of customer interactions for brands like Meta, Verizon and Square. Mike envisions a world where every company is AI-first, harnessing the technology to create incredible customer service experiences.

A Forbes 30 Under 30 winner, Mike has also been recognized by EY’s Entrepreneur of the Year program and Goldman Sachs’ Builders and Innovators Summit. When he’s not imagining the future of customer support, you can find him reading, cooking or training for an ultra-marathon.