By DMZ, Tech Incubator
November 15, 2024
Beyond the pitch deck: How holographic tech brings a pitch to life
DMZ and HOLOMEDIA are shaping the future of founder visibility, one hologram at a time.
The founder checklist for a solid pitch:
- Clear problem statement
- Compelling solution
- Strong eye contact and body language
- Stellar deck
- Holographic recording…?
At a time where standing out is crucial, startups must continuously innovate to perfect their pitch and reach new audiences.
Traditional tactics like sleek slide decks and in-person presentations are being pushed aside as founders seek more dynamic ways to share their vision. At this year’s Collision conference, we debuted a new initiative—bringing startup pitches to life through a stunning, life-size hologram.
This unique setup, powered by our friends at HOLOMEDIA, allowed three of our startups—Syzl, Talin and SuperCode—to present their ideas to thousands of attendees to vote for their favourite pitch for a cash prize without being physically present.
A new holographic dimension to the startup pitch
Our holographic pitch competition not only captivated conference attendees, but demonstrated the power of technology to transcend traditional barriers, offering startups a platform to amplify their voices in a new dimension.
Compared to traditional 2D content, 3D content is more engaging with viewers, and as a result, has been gaining serious traction as a revolutionary tool for content creation. 3D formats have opened up a whole new dimension of possibilities across industries, from hospitality, entertainment, marketing and more. And while these holographic pitches were a showstopper, it’s only the beginning of what we’re hoping to achieve.
“3D holographic marketing is revolutionizing the way businesses connect with their audiences. It’s not just a trend; it’s a powerful tool that effectively communicates messages and captivates potential customers. Brands and businesses utilizing 3D marketing have seen conversion rates soar by 40%, says Glenn E. Smith, Founder and CEO of HOLOMEDIA. “As 3D technologies continue to evolve at an unprecedented pace, businesses that embrace this innovation will unlock new opportunities for growth and engagement.”
HOLOMEDIA has also made remarkable strides in the world of AI, introducing hyper-realistic, fully interactive human avatars that boast real-time voice response, multilingual capabilities in over 40 languages, advanced facial recognition and an array of groundbreaking features that redefine engagement.
Rethinking startup visibility
At DMZ, we know that true innovation comes from collaboration. Our partnership with HOLOMEDIA goes beyond technology—it’s about joining forces with a fellow Canadian company to redefine the limits of what’s possible.
That’s why we’re taking things up a notch by expanding our partnership. Recognizing the immense potential of their technology solutions, we’ve invited them to set up a HoloStudio and AI Lab at our downtown HQ in Toronto.
Our vision? We hope to live-cast founders to our global network, opening up new opportunities for them to connect with investors, partners and audiences around the world.
It’s a bold move that underscores our commitment to breaking down geographical barriers. We’re committed to supporting founders in unique and impactful ways, proving that when you combine creativity with cutting-edge technology, the results are transformative and not to be braggy, but pretty cool.
Shaping the future of startup engagement
By transforming pixels into powerful narratives, we’re giving founders the tools they need to stand out, reach new audiences and showcase a fellow Canadian technology business that’s crushing it.
This is just the beginning of how technology can unlock new opportunities for growth and success in the startup ecosystem. The future is here, and it’s looking holographic.
Looking to tell great stories through cutting-edge technology? Learn how at HoloMedia.AI.
