Experts-In-Residence

Carolyn Crewe

Pricing Strategy

Area of Expertise

Areas of Expertise:

Pricing Models

Pricing Strategy

Strategic Growth  

Carolyn is a pricing strategist, entrepreneur, and business coach who helps B2B SaaS founders unlock faster growth by building offers and pricing strategies that convert customers. With a background spanning pricing, marketing, sales, and business strategy, she brings a unique mix of expertise to help founders better understand exactly what to offer customers, know what those offers are worth, and how to pick and validate prices. By combining buyer psychology, proven pricing frameworks, and go-to-market execution techniques, Carolyn helps founders maximize customers and cash at any stage.