Karthy Subramaniam

With nearly a decade as a founder in the consumer packaged goods (CPG) industry, Karthy bridges technology, operations, sales, and digital marketing, grounded in a deep understanding of customer experience and consumer behaviour. Today he also consults for CPG founders, helping them improve their storytelling skills, sharpen their sales strategy, navigate CFIA-compliant packaging, and improve their online conversion (CRO) and visibility (SEO/GEO).

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This foundation was built through over a decade in sales, business development, people management and coaching, including a role as a Channel Systems Specialist leading national product launches, working with cross-functional teams to improve the retail experience. Throughout his career, coaching others toward their potential has remained the work he values most.A firm believer in storytelling as a core business skill, Karthy helps founders sharpen how they communicate value, positioning it as a differentiator worth mastering. He holds a Bachelor of Commerce in Business Technology Management from Toronto Metropolitan University.