Sally Diab

Sally Diab is a strategic advisor and executive coach working with senior leaders and high-performing talent navigating complexity, growth, and high-stakes decision environments. With experience spanning banking, consulting, government, energy, and entrepreneurial sectors, she has led enterprise strategic initiatives and organizational transformation efforts across national and international markets.

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As Founder of Cultivate & Scale Coaching Inc., Sally partners with executives and senior teams to clarify strategic priorities, strengthen decision-making, and align performance with business objectives. Her work focuses on ensuring disciplined thinking translates into clear decisions and measurable results in complex organizations.An ICF-certified Executive Coach and EQ practitioner, Sally brings a structured, commercially grounded approach to supporting leaders operating under pressure and driving sustained performance.