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Monica Abramov

Monica Abramov

Product, Retail Strategy and Marketing

About Monica Abramov

Monica Abramov is a Serial Entrepreneur and Marketing professional with over 18 years’ experience in various industries (telco, retail, e-commerce, CPG, media and pre-media, recruitment, tech and beauty) with both B2B and B2C focuses.

Monica’s entrepreneurial journey began in 2008, when she opened a bakery specializing in B2B baked goods for some of North America’s biggest brands (clients included Yahoo!, L’Oreal, Maple Leafs Sports and Entertainment, McDonald’s, Virgin America and Microsoft).

In 2014 she co-founded Canada’s first online bakery marketplace,, and signed hundreds of local bakeries to the platform. From this, she was featured as one of 10 Canadian women taking the tech world by storm by

In 2017, Monica co-founded Lunata Beauty, a beauty tech company that has disrupted the haircare industry by creating innovative, game changing, cordless hair tools. Lunata products are sold at Target, Macy’s, Best Buy, Indigo, Hudson’s Bay, Urban Outfitters and many other retailers across North America. Lunata has been featured in Forbes, Vogue, Glamour, Buzzfeed, Popsugar and more.